Emdigo closes $1.1m funding round
Friday, March 11, 2011
, Posted by Unknown at 10:02 PM
That's $7m to date for the company behind the Get It marketing platform.
The cash came from Javelin Venture Partners, and will accelerate the development of a firm that 'streamlines the delivery of apps, video and mobile websites to all popular mobiles and tablets'.
Get It appears to supply a single call to action across multiple touchpoints, including the web, Facebook, SMS shortcodes, QR codes and more.
It then optimises the content to work with the user's handset, OS and network.
Get It was launched last October and is used by Electronic Arts, CBS and CNET.
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